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NFTs in Action: How Brands Implement NFTs for Points and Loyalty Programs

According to current trends, NFT is a technology that can offer many new opportunities not only within artists or collectors but in various B2B and B2C industries. Among its strategic uses, NFTs are changing the meaning of brand loyalty. In fact brands are launching loyalty programs and using NFTs to create and distribute digital loyalty […]
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Web3 Community: the key to future brand strategies

The concept of the Metaverse and Web3 has highlighted the importance of building meaningful and engaged communities.
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10 types of NFT you should know

There are many different types of NFTs, and their specific characteristics can vary depending on the platform or marketplace they are used in. Learn more here!
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What is Metaverse: the overrated phenomenon or digital gamechanger?

On 2.2.22, the leading Swiss mobile technology provider, Adello, streamed live the 28th industry event on METAVERSE via Linkedin and Youtube for the 180 registered industry professionals.
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New Crypto Opportunities: The case of NFT and the craziest buys!

This year, non-fungible tokens (NFTs) appear to have burst from the ether. These digital assets, which range from art and music to foods and essentials, are selling like 17th-century exotic Dutch tulips, for some millions of dollars. Are NFTs, on the other hand, worth the money—or the hype? Some experts believe they, like the dotcom mania and Beanie Babies, that are about to explode. Others feel that NFTs are here to stay and will permanently revolutionize investment.
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